Dress of the Day - Jovani B14748

Bohemian is big for prom this year. There are so many casual chic styles, it's hard to choose any one that is my favorite. This one by Jovani has a trendy edge that I like, and a heavily beaded high halter. It's a super flattering style for just about any body type, which is a bonus. If you're looking for something that's more mellow and less cutesy, bohemian may be the look for you.

Jovani Prom Dress B14748

Designer Spotlight - Jovani

Jovani has grown to be one of the most popular and successful prom dress designers in the country! They are a best selling prom line and the 2010 collection is as beautiful as ever.

Jovani prom dresses are truly "designer" quality with unique styles and fabrics. The price points are fairly high, but if you want a designer label and stunning look, I highly recommend you check them out.

You can learn more about the Jovani brand on their site and TJ Formal is a great place to shop for them.

A tempting sample to get you started...

BEST seller

Popular style for 2010

 I love this print and the body style is super sexy!

So feminine and pretty...

Bright and unique!